If you’re wondering which Copysmith alternative is best for your specific use case, you’ve come to the right place.
I’ve explored all of Copysmith’s major competitors, talked to real users, and tried some out myself to create this detailed list of the best Copysmith alternatives available today.
I’ll review each platform’s features, best use cases, and possible shortcomings to help you find the one that will improve your content production across levels, enabling you to generate, delight, and convert more leads.
But first…
Table of contents
Why Do You Need a Copysmith Alternative in the First Place?
On the one hand, Copysmith can be an appealing solution for content teams looking for a complete content creation tech stack in one place.
Namely, Copysmith is not a single platform. Instead, it’s a collection of AI-powered products with different use cases:
- Rytr – Short-form content generator that can be trained to mimic your brand’s tone of voice while maintaining consistency across levels.
- Describely – AI writer optimized for e-commerce copy, such as product descriptions, product catalog enrichment, and more.
- Frase – SEO tool that can help with everything from keyword research and enrichment to crafting SEO-optimized blog outlines and entire blogs.
Of course, each of these products has its unique strengths and advantages. For instance:
- Describely can significantly increase retailers’ efficiency when it comes to keeping product catalogs fresh.
- Rytr offers 20+ built-in tones of voice for tweaking content to your specific use case.
- Frase helps you create or optimize existing articles for SERP rankings.
However, not everyone finds Copysmith to be a good match for several reasons:
1. Separate solutions with separate pricing
Copysmith is not a single platform, which comes with a price of its own – literally.
Each of its separate solutions comes with a price tag of its own, meaning that the costs can easily stack up.
For instance, Describely’s price starts at $28/mo and can go up to over $250/mo, depending on your needs.
Rytr has a free plan, but you’ll have to pay $7.50 or $24.16/mo if you want premium features.
Finally, depending on the plan you choose, Frase will cost between $15 and $115/mo.
Add all these together, and you’ll see that Copysmit’s suite isn’t exactly the most cost-efficient solution.
Moreover, instead of getting a comprehensive, multipurpose AI writer with in-built SEO in a single tool, you’ll have to switch between as many as three platforms to get the results you need.
2. Better for short-form content
Judging by a number of user reviews, Copysmith’s product suite is better suited for short-form content.
This is further exacerbated by the fact that its products’ writing can become quite repetitive and lack originality, requiring extensive additional editing.
3. Requires extensive fact-checking and editing
Another issue with the content generated by Copysmith’s products is that it often lacks factual accuracy.
Namely, their AI engines cannot research the web in real-time, leading to rather unfortunate outcomes.
This is especially an issue with Frase, which is designated for creating thoroughly researched, SEO-optimized long-form content.
What Are the Best Copysmith Alternatives and Competitors in 2024?
1. Team-GPT – Customizable AI platform that lets the entire team collaborate on content and other projects.
2. SEOmonitor – SEO stop-shop with an AI-powered content writer.
3. Copy.ai – Quick, creative copy for social media and marketing teams.
4. Hypotenuse.ai – E-commerce-oriented content generator.
5. Jasper.ai – Multipurpose AI writing across industries.
6. Scalenut – SEO-optimized long-form content.
7. Copymatic – Automated content creation for digital marketers.
1. Team-GPT
Full disclaimer: Although Team-GPT is our solution, we aim to provide an honest, unbiased review that allows you to accurately evaluate and compare it against Copysmith.
Team-GPT is an enterprise AI platform built for teams of all sizes that want to make any AI model their own by fully customizing it to their organization’s needs and goals.
Let’s take a closer look at some of Team-GPT’s features, which make it the most versatile and complete Copysmith alternative on the market.
Team-GPT’s Features
#1 Lets You Create Your Own Customized Version of Popular AI Models
Team-GPT lets you tailor any AI model—from ChatGPT to Claude and more—to your unique needs, allowing you to create a fully customized solution.
There are several ways Team-GPT enables this:
- It’s model-agnostic – This means you can switch between various AI models within a single shared chat, allowing you to make the most of each AI engine.
- It leverages LLM models to learn – Team-GPT will use all the prompts and instructions you and your teammates make inside the shared chat to remember your preferences, needs, tone of voice, and more, enabling it to adjust to your brand image and goals over time.
- It lets you build custom prompt libraries – Your whole team can save instructions and prompts you use most often to enable quick access and allow AI to adapt to them, helping you create and maintain tailored and better-focused conversations.
This way, you’ll get a powerful AI-driven chat built for your organization without having to build an AI model from scratch.
Note: On the Enterprise plan, you can deploy your own custom LLM models if you have them and use them interchangeably with other AI models integrated by Team-GPT.
#2 Powerful AI Toolkit
Team-GPT’s essential offering includes numerous AI-driven features, enabling you to unlock AI’s full potential in your organization.
Some of the features that are most popular among marketers include the following:
- Pages – Your whole team can collaborate on the entire content-creating process, from ideation to content generation, SEO, optimization, and editing and modifying. This streamlines content production while ensuring it will be personalized and tailored to your audience.
- Personas—You can instruct Team-GPT to generate content from the point of view of a specific persona, e.g., a marketing professional, a satisfied customer, a salesperson, etc., to ensure that the content you get is tailored to a particular audience, industry, or use case.
- Automated research – Team-GPT can scrape the web for relevant information in real-time, enabling you to conduct thorough content research in seconds instead of hours.
- Image generation – Thanks to the platform’s deep integration with Dall-E, you can create all kinds of visuals, including charts, blog banners, and more.
- File upload – You can upload existing content and let Team-GPT edit, SEO optimize, analyze, or complete it for you based on the prompts you provide.
- Prompt library – To speed up the entire process, you can access a library of 100+ pre-made templates for various use cases, many of which are content-focused. You can also add custom prompts for the use cases you use most often.
#3 Real-Time Collaboration
A standout feature that distinguishes Team-GPT from other platforms is its capability for real-time team collaboration on AI chats.
Within any chat, each team member has the freedom to:
- Provide their own prompts and instructions.
- Switch seamlessly between AI models.
- Add comments and reactions to others’ prompts or messages.
- And fork chats to explore different outcomes without disrupting the original conversation.
This approach keeps everyone connected and creates a unified, smooth flow in AI-driven discussions—something hard to achieve if each person worked separately.
Additionally, all chats can be organized into folders and subfolders, making them easy to navigate and ensuring that important conversations aren’t lost.
#4 Ensures AI Adoption Across Departments
Team-GPT lets you track AI usage, helping you understand how well your team members have adopted AI.
And why is this important, you may ask?
Well, gaining insight into AI adoption enables you to:
- Identify areas that require improvement.
- Increase overall AI efficiency across teams.
Team-GPT’s Advanced Usage Reports let you monitor all the critical metrics that shed more light on AI adoption, such as:
- Overall chat efficiency.
- Real-time chat efficiency tracking.
- Active user stats.
- Efficiency breakdown by user.
- The longest chats in your workspace.
- Token distribution overview.
- Token usage per user.
- User engagement levels.
By monitoring these metrics closely, you’ll be able to boost AI adoption across your organization, ensuring that the whole team is onboarded and capable of using AI to its fullest capacity.
Pricing
Team-GPT has two pricing plans:
- Business: $20 per user per month, built for small to mid-sized companies, includes:
- Collaborative workspace.
- Personalized AI Toolkit with Prompt Library, Custom Instructions, and AI editor
- Multiple AI models in one secure platform.
- Advanced usage reports, and more.
- Enterprise: Custom pricing, starting at 1,000 users, built for enterprise companies, includes:
- Everything in Business.
- Deployment on private cloud or on-premises.
- Unlimited workspaces.
- Enterprise-level security measures.
- Using custom AI models and more.
How does Team-GPT compare to Copysmith?
Both Team-GPT and Copysmith have their unique strengths and downsides, but how do they stack up?
- Team-GPT has more straightforward, user-based pricing with no hidden costs. Copysmith, on the other hand:
- Has separate pricing for its products.
- Rytr’s and Describely’s pricing is credit-based, which can easily lead to overspending.
- Team-GPT is more flexible, enabling users to tailor any AI model to their own goals, needs, team preferences, and more, whereas Copysmith doesn’t provide that kind of customization.
- Team-GPT can easily be used for both long-form and short-form content, as well as other kinds of marketing use cases and beyond, while Copysmith is solely oriented on marketing copy, with a preference for short-form content.
- Team-GPT’s comprehensive analytics reports help you understand and enhance AI adoption. Copysmith, on the other hand, doesn’t offer detailed analytics.
- Copysmith’s Describely is optimized for e-commerce content, which gives it an edge over Team-GPT for retailers.
Overall, Team-GPT is a better choice for teams of all sizes looking to collaborate on AI-powered projects and customize AI models to their liking.
On the other hand, Copysmith might be a good option for individuals focused only on marketing or e-commerce copy.
Pros & Cons
✅ Highly customizable and flexible, allowing you to tailor it to any use case and goal.
✅ Shared workspaces for easy team collaboration.
✅ Model-agnostic, meaning you’re not limited to just one AI model.
✅ Customizable prompt libraries and personas.
✅ Advanced usage reports help you streamline and improve AI adoption.
✅ Lets you deploy custom-made LLM models.
❌ You can use custom AI models only on the Enterprise plan.
2. SEOmonitor
Best for: Ensuring all your content is SEO optimized.
SEOmonitor is more than an AI-powered content writing platform. Instead, its primary focus is on helping SEO agencies and marketing teams manage their entire SEO campaigns from start to finish.
It’s a strong Copysmith alternative if you need an SEO stop-shop with AI-powered options for content generation.
Features
- Automatic content audits automatically scan your site to identify key issues and opportunities for optimization, providing insights into underperforming content, on-page SEO elements, and more.
- Rank Tracker provides key insights into how your content is performing across different search engines and devices, in addition to competitor comparisons, cannibalization issues, AI-powered keyword categorization, etc.
- AI-powered Content Writer automates content production by collecting high-impact keywords, analyzing competitors, and applying your personal style and tone of voice to create content that ranks well.
Standout feature: SEO Forecast
In my opinion, SEOmonitor’s standout feature is its SEO Forecast.
It allows you to estimate with high accuracy how likely your SEO efforts are to achieve your ranking goals by analyzing historical data, seasonality trends, and competitor insights.
As a result, you can set more realistic goals and allocate your resources more efficiently.
Pricing
SEOmonitor’s pricing can be a bit difficult to wrap your head around at first, as the total cost depends on a number of factors.
Its pricing starts at $259/mo and includes on-demand keyword data, SEO forecasting, content audits, and 3,000 keywords tracked daily.
However, if you need:
- Extra daily tracked keywords, it will cost you an additional $51 per 1000 keywords.
- Daily mapping of analytics conversions and sessions to keywords, it will cost you $11 per website.
- Access to its Content Writer, you’ll have to pay $53/campaign, which includes 10 articles for one website, with extras at $5 each.
There’s also a free trial, but since SEOmonitor doesn’t disclose its actual duration, it’s best to contact its team for details.
Pros & Cons
✅ Robust and diverse SEO-oriented features.
✅ Highly accurate forecasting.
❌ Expensive, with some key features available only as add-ons.
❌ Unintuitive dashboard.
❌ Limited use cases, it’s designed for SEO alone.
3. Copy.ai
Best for: AI-powered sales and marketing.
Copy.ai is marketed as a GTM AI platform.
Therefore, it’s no surprise that its features are primarily oriented to helping sales, marketing, and GTM teams improve their efforts with the power of AI.
Copy.ai might be a solid alternative to Copysmith if this sounds like you.
Features
- Automated sales and marketing workflows – You can put various marketing and sales processes, including content creation, on autopilot, as the platform can collect relevant lead data and insights and craft personalized content based on them.
- Brand Voice – This is a very handy feature to have for GTM and marketing teams, as it ensures that every piece of content you create is aligned with your brand voice across platforms.
- Actions are templates of crucial AI-powered actions and workflows that you can customize further and adjust to your needs.
Standout feature: Infobase
Infobase lets you store relevant information about your brand (e.g., audience, goals, tone of voice, unique selling points, etc.) to help Copy.ai create more tailored content.
This means you can create a repository for training AI on your own data and materials, ensuring that your content is on-brand every time.
Pricing
Copy.ai offers a free forever plan that includes one user, 2,000 words in chat, Brand Voice, and Infobase.
If you need more, including access to AI models other than ChatGPT 3.5 and Claude 3, you can choose between two paid plans:
- Starter: $49/mo, 1 user, unlimited words in chat, and access to all integrated AI models.
- Advanced: $249/mo, up to 5 users, 2,000 workflow credits per month, 15+ marketing and 15+ sales workflows, and access to custom workflow builder.
If you’re a larger organization looking for a white glove approach and better security options, you can subscribe to its Enterprise plan, which has custom pricing.
Pros & Cons
✅ User-friendly interface.
✅ Versatile templates make creating different kinds of marketing copy easier, ranging from emails to product descriptions and more.
❌ The content it creates requires extensive additional editing and fact-checking.
❌ Workflows are available only on Advanced and Enterprise plans.
❌ Prone to glitches.
4. Hypotenuse.ai
Best for: Creating e-commerce content.
Hypotenuse.ai is an e-commerce AI writer and writing assistant that helps you generate content optimized to boost your e-commerce business.
It’s a direct competitor to Copysmith’s Describely, offering some extra features (although it has a price tag to match).
It also offers a marketing content package, but here, we’ll focus only on its e-commerce one.
Features
- SEO monitoring for e-commerce helps you track search performance and optimize visibility across search engines.
- Product data enrichment cleans, standardizes, and enriches your data in bulk to improve product discoverability and enhance user experience across levels.
- AI batch image editor lets you edit product images by using natural language prompts (e.g., adjust dimensions, modify or standardize backgrounds, improve resolution, etc.).
Standout feature: Bulk content generator
Hypotenuse.ai’s standout feature is its bulk content generator, which enables you to create product descriptions, meta descriptions, and more at scale.
Moreover, the bulk generator ensures that each piece of content is unique, SEO-optimized, and aligns with your brand voice.
Pricing
Hypothenuse.ai has three pricing plans:
- Basic: $150/month, includes 1 seat, product description generator, 20+ languages, and access to 20+ other ecommerce content types.
- Ecommerce Pro: Starts from $500/month, includes 5 seats, everything in Basic + SEO optimized product descriptions, bulk image editor, product enrichment from web crawling and images, and more.
- Ecommerce Custom: Custom price, custom number of seats, includes everything in Ecommerce + product page SEO monitoring, custom description formatting, content gap identification, and more.
Pros & Cons
✅ User-friendly interface.
✅ Can generate solid e-commerce content in more than 20 languages.
❌ Limited use case, optimized for e-commerce alone.
❌ Expensive.
5. Jasper.ai
Best for: Generating high-quality content for various purposes.
Jasper.ai is an AI writing assistant and content generation platform designed to help businesses create high-quality content quickly and efficiently, from blogs to social media content.
Jasper.ai’s powerful capabilities, especially those regarding creating long-form content, make it an excellent Copysmith alternative for teams seeking a more advanced content creation solution.
Features
- Jasper Campaigns lets you create end-to-end marketing campaigns with all the assets you need (blogs, landing page copy, google ads, etc.) based on a brief you provide with all relevant info and details.
- Jasper AI Image Suite lets you create and edit images by using natural language prompts.
- Insights & Analytics help you track your content performance and provide AI-powered recommendations to help you optimize it for more conversions.
Standout feature: Brand Voice
Brand Voice is Jasper.ai’s most useful feature. It combines the power of AI with your unique style and tone of voice to generate content that’s always on-brand.
Pricing
Jasper.ai has 3 pricing plans:
- Creator: $49 month/seat (1 user only)
- Pro: $69 month/seat (up to 5 users)
- Business: Custom pricing
Its Creator and Pro plans have 7-day trials, so you can try them on for size before subscribing.
Pros & Cons
✅ Robust analytics.
✅ Brand Voice lets you maintain a consistent tone of voice across platforms and content types.
❌ Expensive.
❌ Its content can get repetitive.
6. Scalenut
Best for: Generating long-form content optimized for SERPs.
Scalenut offers tools for generating SEO-optimized blog posts, articles, and other long-form content, making it a direct competitor to Copysmith with a stronger focus on organic search performance.
With its all-in-one SEO approach, Scalenut is an excellent choice for teams looking to enhance both content quality and visibility in search engines.
Features
- SEO content planning analyzes relevant factors such as search trends and high-performing competitors to uncover optimal keyword clusters, helping you create content that will rank well on SERPs.
- Content Optimizer automatically optimizes published content and improves on-page SEO elements.
- AI Content Detector and Humanizer detects AI-generated content that seems too machine-like and improves it, making it more relatable and engaging.
Standout feature: Cruise Mode
Cruise Mode automates the process of creating SEO-optimized articles.
All it takes is entering your main keyword and location, providing additional instructions regarding reference articles, article type, images, brand voice, etc., and the platform will generate an SEO-optimized blog in minutes.
Pricing
Scalenut has three pricing tiers:
- Essential: $39/mo, includes 100,000 AI words, 5 humanized articles, and credits for detecting and humanizing AI content.
- Growth:$79/mo, includes unlimited AI words, 30 humanized articles, 30 pages of existing articles optimization, keyword clusters building, etc.
- Pro: $149/mo, includes all Growth features with more credits, in addition to interlinking, cannibalization, advanced keyword planner, and more.
Some of its features, however, are only available as add-ons that are charged extra, including:
- Link Manager: $19/mo
- AI Detector & Humanizer: $9.99/mo
- OnPage Pro: $19/mo
Pros & Cons
✅ Strong keyword clustering features.
✅ Lets you handle content creation and SEO optimization from a single reference point.
❌ The costs can easily add up.
❌ Steep learning curve.
❌ Its content can get repetitive.
7. Copymatic
Best for: Automating content production while ensuring it’s SEO-optimized.
Copymatic is an AI-powered content generation tool that helps businesses create high-quality, SEO-optimized content quickly and efficiently.
As a Copysmith alternative, Copymatic focuses on automation and scalability, making it an excellent option for teams looking to produce content on a large scale without sacrificing quality or search engine performance.
Features
- Content scheduling and automatic publishing let you put whole content campaigns on autopilot.
- 50+ available tools for creating all kinds of content, from ad copy to entire blogs.
- AI-powered SEO recommendations guide you in the right direction when creating content, ensuring that it will rank high.
Standout feature: Chrome extension
Copymatic’s Chrome extension is probably its best feature, as it lets you write any content type using AI whenever and wherever you need it most.
Its 80+ AI writing tools can be used to edit blogs, generate email copy in seconds, and more.
Pricing
Copymatic has three pricing plans:
- Pro: $29/mo
- Team: $49
- Enterprise: $99
All plans provide access to all Copymatic features, with the key difference being the number of autopilot projects you get.
Pros & Cons
✅ Helpful Chrome extension for quick content creation.
✅ All plans provide access to all features.
❌ Limited creativity.
❌ Not enough customization options for tailoring it to your brand voice.
Next Steps: Start Creating Content Optimized for Conversions
Each of these solutions can help you make SEO-optimized content for different purposes.
However, one stands out as the best for teams that need a platform that:
- Can be molded to their unique needs.
- Allows for real-time collaboration.
- Enables you to seamlessly switch between different AI models.
- Drives AI adoption across departments.
That solution is Team-GPT – enterprise AI software built with teams of all sizes and requirements in mind.
Wondering if Team-GPT is really the best AI choice for you?
Book a demo with our team, and we’ll be more than happy to show you exactly what Team-GPT can do for your organization.
Iliya Valchanov
Iliya teaches 1.4M students on the topics of AI, data science, and machine learning. He is a serial entrepreneur, who has co-founded Team-GPT, 3veta, and 365 Data Science. Iliya’s latest project, Team-GPT is helping companies like Maersk, EY, Charles Schwab, Johns Hopkins University, Yale University, Columbia University adopt AI in the most private and secure way.