Best 10 AI Tools For E-commerce In 2025

Running an e-commerce business involves managing countless tasks—uploading products, managing customer inquiries, tracking inventory, optimizing your website for search engines, and creating personalized shopping experiences, just to name a few.

But here’s the upside: artificial intelligence (AI) has made it possible to automate many of these time-consuming tasks.

By leveraging the right AI tools, you can simplify your processes, improve customer experiences, and focus on growing your business strategically.

In this guide, I’ll walk you through the 10 best AI tools for e-commerce in 2025, designed to help you save time, increase efficiency, and drive results.

Factors to Consider When Choosing AI Tools for E-commerce

Selecting the right AI tool for your e-commerce business can significantly impact your operations and customer experience. But, to do this, you need to take into consideration various factors, including:

#1: Scalability and Flexibility

Your AI tool should be able to grow alongside your business. It must handle increased transactions, support more users, and integrate seamlessly with your existing systems. Look for tools that allow you to modify or expand features as your business evolves.

#2: Data Analysis and Insights

Effective AI tools provide actionable insights by analyzing data such as customer behavior and trends. They should offer clear reports, track performance metrics, and present data in a way that’s easy to understand. These features enable you to make informed decisions and adapt strategies quickly.

#3: Personalization Capabilities

To create meaningful customer experiences, prioritize tools with robust personalization features. These include tailored product recommendations, customized marketing messages, and dynamic content that adapts to individual preferences.

#4: Customer Support Features

AI-powered customer service tools improve engagement and efficiency. Features like chatbots, automated ticketing systems, and learning-based feedback mechanisms enhance your ability to address customer needs promptly and accurately.

#5: Security and Compliance

Handling customer data comes with significant responsibility. The AI tool should offer strong data encryption, compliance with regulations like GDPR (General Data Protection Regulation), and regular updates to maintain security standards.

#6: Integration Capabilities

For a smooth workflow, the tool should integrate with your existing e-commerce systems, including platforms, CRM software, and payment gateways. Tools that support custom integrations through APIs (Application Programming Interfaces) provide added flexibility.

#7: Cost Efficiency

Evaluate the total cost of ownership, including initial setup fees and ongoing expenses. Transparent pricing models are essential to avoid unexpected charges. Additionally, consider how the tool reduces operational costs by saving time and automating repetitive tasks.

#8: Vendor Support and Community

Strong vendor support ensures you get the most out of your AI tool. Choose providers who offer responsive customer service, detailed training materials, and access to a community where you can exchange ideas and best practices.

What Are The Best AI Tools for E-commerce in 2025?

Before I get into the details, here is an overview of the top 10 AI tools for e-commerce in 2025:

1. Team-GPT: Best for seamless team collaboration and productivity through AI-powered assistance.
2. Nosto: Best for delivering personalized shopping experiences and dynamic product recommendations.
3. Plerdy: Best for optimizing conversion rates with heatmaps and user behavior tracking.
4. Klaviyo: Best for email and SMS marketing automation tailored to customer preferences.
5. Salesforce Einstein: Best for predictive analytics and AI-driven customer relationship management.
6. Kount: Best for advanced fraud detection and prevention in e-commerce transactions.
7. Surfer AI: Best for creating SEO-optimized content that ranks higher in search results.
8. Synthesia: Best for generating professional videos with AI avatars and voiceovers.
9. Zoho Analytics: Best for intuitive data analysis and AI-powered business insights.
10. Drift: Best for real-time customer engagement and conversational marketing through AI chatbots.

1. Team-GPT

Team-GPT is the best AI tool for e-commerce stores as it allows organizations to integrate AI seamlessly into their workflows by combining flexibility, security, and collaboration.

Whether you’re experimenting with multiple AI models or scaling custom use cases, Team-GPT offers a centralized platform to streamline processes.

From organizing conversations and workflows to ensuring enterprise-grade security, this solution helps your team achieve measurable results while maintaining complete control over data.

Feature #1: Customizable AI Models

Team-GPT allows you to customize AI models to suit your business needs. You can:

• Create shared workspaces where your team can collaborate in real time.
• Edit documents using AI to improve content, fix grammar, and maintain consistency.
• Provide specific instructions to AI models to generate on-brand content tailored to your requirements.

For example, as an e-commerce manager, you can guide the AI to align its tone, writing style, and language with your brand’s identity.

Feature #2: Real-Time Collaboration

Team-GPT makes team collaboration effortless by offering shared virtual workspaces. You can:

• Collaborate on content creation, whether it’s product descriptions, email campaigns, or ad copy.
• Share feedback instantly and keep all team members updated on project progress.
• Access shared documents, chats, and insights in one secure location.

This feature is ideal for streamlining workflows and ensuring consistency in your e-commerce projects.

Feature #3: Enterprise-Grade Security

Security is a top priority for e-commerce businesses, and Team-GPT delivers robust protection. Key highlights include:

• Deployment on your own servers or private cloud to retain complete control over your data.
• Advanced admin controls for setting security filters and managing user access.
• Compliance with global security standards, including GDPR (General Data Protection Regulation), SOC II, and ISO 27001 certifications.

This ensures your sensitive business and customer data remain safe at all times.

Feature #4: Scenario Planning for E-commerce Strategies

Team-GPT helps you create data-driven scenario plans tailored to your e-commerce business. It uses predictive analytics to:

• Forecast potential outcomes based on market trends or customer behavior.
• Provide clear and actionable strategies to navigate various scenarios effectively.

This feature enables you to prepare for challenges and make informed decisions to grow your business.

Feature #5: AI Toolkit for Enhanced Productivity

Team-GPT’s AI toolkit provides resources to handle tasks of any complexity. Key tools include:

• Prompt Library: Save frequently used prompts for easy access and faster workflows.
• Image Generation: Create high-quality images directly within the platform using integrated tools like DALL-E 3.
• Pre-Made Templates: Access 100+ customizable use cases and templates designed for e-commerce businesses.

These tools simplify routine tasks, saving you time and boosting efficiency.

Pricing

Team-GPT offers two pricing plans:

Business Plan

• $20 per user/month with a minimum of 10 users.
• Includes customizable AI tools, collaborative features, and access to multiple AI models.
• Annual subscriptions get a 10% discount.

Enterprise Plan

• Custom pricing with a minimum of 150 users.
• Includes private cloud or on-premises deployment and advanced security features.
• Allows integration of your custom AI models.

Pros and Cons

✅ It offers seamless collaboration for teams with shared workspaces.

✅ You can easily customize the AI models to match brand identity.

✅ It offers robust security features to ensure data protection.

✅ You get a wide range of AI tools to handle diverse e-commerce tasks.

✅ You save time and resources by automating repetitive tasks.

❌ You need a minimum of 10 users for the Business Plan.

❌ The tool has limited integration options with tools like Google Workspace and Slack.

2. Nosto

Best for: Delivering personalized shopping experiences and dynamic product recommendations.

Similar to: Algolia, Bloomreach, and Insider.

Nosto is a personalization platform designed for e-commerce websites.

It uses advanced AI to analyze customer behavior and preferences in real-time, enabling targeted product recommendations and marketing messages.

Key Features

• You get to create memorable shopping experiences by integrating personalization, merchandising, search, and user-generated content (UGC) solutions.
• The platform replaces multiple tools with a single intuitive platform, which minimizes your dependency on IT while accelerating campaign execution.
• Manage and act on all commerce data in real-time with open APIs, 100+ integrations, and clear dashboards for data visualization and decision-making.

Standout Feature

Nosto Experience AI™ combines artificial intelligence, business intelligence, and audience segmentation to unify data for actionable insights in site search, product discovery, and more. 

This powerful AI-driven approach allows businesses to automate their marketing efforts while maintaining control, ultimately enhancing operational efficiency and boosting online revenue.

Pros and Cons

✅ It is easy to set and integrate with your existing tools.

✅ The real-time personalization feature allows you to enhance customer experience.

✅ It does not compromise your website’s performance.

❌ The custom pricing plan may make budgeting challenging for you.

❌ It might take some time for your team to get a hang of how the tool works.

Pricing

Custom pricing based on your business needs.

3. Plerdy

Best for: Optimizing conversion rates with heatmaps and user behavior tracking.

Similar to: Hotjar, Smartlook, and Mouseflow

Plerdy focuses on conversion rate optimization (CRO) and user experience (UX). 

Its AI UX Assistant analyzes website metrics and provides actionable advice to improve user interactions and boost conversions.

Key Features

• Seamlessly connect with tools like Zapier, MailChimp, HubSpot, and more to enhance your workflow.
• Leverage AI-powered technology to track, analyze, and convert visitors into buyers, improving customer satisfaction.
• Set up Plerdy in just 30 seconds with a one-time installation process.

Standout Feature

Plerdy offers all-in-one tools for detailed website analysis, enabling you to monitor user behavior, enhance SEO, and boost conversion rates. 

From heatmaps to CRO tools, Plerdy provides actionable insights to optimize every aspect of your website’s performance.

Pricing

Plerdy offers 3 main plans:

• Startup: $21/month (regular $32). Includes 500 heatmaps, 5,000 video sessions, 10,000 SEO audits, 500 pop-ups with add-ons, 500 e-commerce tracking events, 2 SERP checker add-ons, and 3 months storage.
• Scale (Most Popular): $42/month (regular $64). Includes 1,500 of each core feature, 10,000 video sessions, 25,000 SEO audits, and the same add-on access as Startup.
• Thrive: $70/month (regular $108). Includes 3,000 of each core feature, 30,000 video sessions, 50,000 SEO audits, and 6 months of storage.

Pros and Cons

✅ You get multiple affordable subscription options.

✅ It provides valuable insights to improve website performance.

✅ The comprehensive reports streamline collaboration for your team members.

❌ You get very limited features in the free subscription.

❌ Accessing the dashboard might feel overwhelming because of so many data and tools involved.

4. Klaviyo

Best for: Email and SMS marketing automation tailored to customer preferences.

Similar to: Mailchimp, HubSpot Marketing Hub, and Adobe Marketo Engage 

Klaviyo specializes in personalized marketing and customer engagement. 

It uses AI to analyze customer behavior and predict future actions, helping you optimize your marketing campaigns.

Key Features

• Create dynamic, personalized email campaigns featuring recommended products to engage customers effectively.
• Reach your most engaged customers with two-way SMS conversations and exclusive offers.
• Enhance customer engagement with timely and relevant push notifications for key events like deliveries.

Standout Feature

The Klaviyo CDP consolidates your customer data into a unified, actionable platform. It transforms scattered information into comprehensive profiles, helping you understand customers’ past behaviours, current preferences, and future needs. 

This enables businesses to activate data in real-time for better targeting, personalization, and decision-making, driving measurable results across all channels.

Pricing

The pricing depends on the features/profiles you need in your plan. You will have to book a demo to get more information.

Pros and Cons

✅ The advanced customer behavior predictions help you make better business decisions.

✅ It enables you to create highly targeted and effective marketing campaigns.

✅ You can customize the labels for audience segmentation.

❌ You need to schedule a demo to access full features, which can delay the onboarding process.

❌ The response of the customer support executives is really slow, which might delay operations.

5. Salesforce Einstein

Best for: Predictive analytics and AI-driven customer relationship management.

Similar to: Microsoft Power BI, Amazon QuickSight, and IBM Cognos.

Salesforce Einstein is an AI solution integrated into Salesforce’s CRM (customer relationship management) applications. 

It supports e-commerce by automating tasks and providing insights for better decision-making.

Key Features

• You can boost customer service with Agentforce, offering personalized support, case resolution summaries, and knowledge base creation to boost agent productivity and scale operations.
• Einstein Trust Layer allows you to deploy AI responsibly with features ensuring privacy, security, and accuracy, promoting trusted and ethical AI adoption within your organization.
• You can build and customize conversational AI assistants for intelligent actions, enhanced workflows, and unified collaboration across teams.

Standout Feature

Salesforce Einstein enhances every interaction by generating enriched customer data, crafting insightful emails, summarising sales calls, and offering real-time predictions to guide sellers effectively. 

By automating sales processes and providing actionable insights, Sales AI strengthens relationships and helps teams maintain a competitive stance.

Pricing

Einstein Service: $75/user/month. 

Includes AI Copilot for agents, service replies, conversation summaries, knowledge creation, unlimited recommendations, and case routing (2,000 predictions/month).

Pros and Cons

✅ You can seamlessly integrate this tool with Salesforce CRM.

✅ It automates repetitive tasks, which helps you save time.

✅ You get comprehensive insights that allow you to make effective merchandising strategies.

❌ You need to book a call to access, which may delay implementation.

❌ The learning curve is very steep, especially if you or your team is new to AI technologies.

6. Kount

Best for: Advanced fraud detection and prevention in e-commerce transactions.

Similar to: Sift, Signifyd, and Riskified

Kount is a fraud prevention tool for e-commerce businesses. 

It uses AI and machine learning to analyze transactions and detect real-time fraudulent activity.

Key Features

• Payments fraud protection allows you to manage fraud and chargebacks across the entire customer journey, including criminal fraud prevention, chargeback reduction, friendly fraud management, and revenue recovery.
• You can build personal customer profiles using hundreds of data points, such as buying habits, payment history, and spending propensity, ensuring secure and satisfying customer interactions.
• You can efficiently meet anti-money laundering (AML), know your customer (KYC), and sanctions requirements with minimal user friction.

Standout Feature

Kount’s platform offers comprehensive tools to protect your business against fraud and chargebacks at every stage of the customer journey. 

From preventing criminal fraud to recovering revenue lost to friendly fraud, the all-in-one solution simplifies the process, letting you focus on growth. 

Its user-friendly design ensures businesses can manage these challenges efficiently without sacrificing time or resources.

Pricing

They offer custom pricing plans according to your business requirements.

Pros and Cons

✅ It offers comprehensive fraud prevention measures.

✅ The transparent analysis features help you with policy adjustments.

✅ The tool helps you in reducing chargebacks and fraud-related losses.

❌ The custom pricing may not be suitable if you’re a small business.

❌ The data you store might get lost if not reviewed periodically.

7. Surfer AI

Best for: Creating SEO-optimized content that ranks higher in search results.

Similar to: Jasper AI, ChatGPT, and MarketMuse

Surfer AI is an SEO tool that helps you improve your website’s ranking in search engines by analyzing and optimizing your content. 

It evaluates your content against top-performing pages and gives actionable suggestions to improve keyword usage, structure, and other key elements.

Key Features

• Generate ready-to-rank articles in under 20 minutes at a fraction of the cost of hiring a writer.
• SEO-integrated workflow combines keyword research, writing, and optimization in a single process.
• GPT-4o Enhanced Engine leverages 128k tokens for better factual accuracy, reduced repetition, and improved transitions.

Standout Feature

Surfer AI enables you to break language barriers by creating articles in 11 languages, including English, French, Spanish, and more. 

This feature lets you connect with global audiences in their native language while maintaining SEO optimization and content quality.

Pricing

Surfer SEO offers 3 main tiers:

• Essential: $79/month (billed annually, save $240). Includes tracking for 200 pages, 360 articles/year, 60 AI articles/year, and up to 5 teammates.
• Scale: $175/month (billed annually, save $528). Includes 1000 pages tracking, 1200 articles/year, 240 AI articles/year, up to 10 teammates, plus 100 SERPs/day analysis.
• Enterprise: Custom pricing. Includes white labelling, API access, dedicated support, and custom limits on all features.

Pros and Cons

✅ You can easily write content that aligns with search intent.

✅ It offers multilingual support, which allows you to reach a global audience.

✅ It detects and removes AI-generated markers in your text to sound more authentic.

❌ You will need additional AI credits for on-demand usage.

❌ You might not be able to integrate Surfer AI with other tools 

8. Synthesia

Best for: Generating professional videos with AI avatars and voiceovers.

Similar to: Colossyan, HeyGen, and Veed.

Synthesia simplifies video creation by generating videos from text, making it a valuable tool for marketing, education, and corporate communication.

Key Features

• With AI assistance, you can generate scripts from a link, document, or idea.
• You can share videos for feedback and team collaboration.
• Embed your videos into popular tools like LMS, CMS, CRM, and more to streamline workflows.

Standout Feature

Synthesia’s library of 230+ AI avatars and voiceovers in 140+ languages ensures inclusivity and adaptability for diverse audiences. 

Whether you’re creating personalized e-learning videos, corporate training modules, or global marketing campaigns, Synthesia offers unmatched versatility to meet your unique requirements.

Pricing

Synthesia offers 4 distinct plans:

• Free: $0/month. Includes 1 editor, 9 AI avatars, 2 stock avatars, 3 minutes video/month, and basic features.
• Starter: $18/month (regular $29). Includes 1 editor & 3 guests, 125+ AI avatars, 120 minutes video/year.
• Creator: $64/month (regular $89). Includes 1 editor & 5 guests, 180+ AI avatars, 360 minutes video/year, plus branded features.
• Enterprise: Custom pricing. Includes unlimited video minutes, 230+ AI avatars, and advanced collaboration features.

Pros and Cons

✅ It reduces the time and cost spent on video production.

✅ You get access to highly customizable options for avatars and voices.

✅ It offers broad language support for you to communicate worldwide.

❌ You need to subscribe to higher-tier plans to access some of the advanced features. 

❌ There might be some discrepancies with the video preview and the final output.

9. Zoho Analytics

Best for: Intuitive data analysis and AI-powered business insights.

Similar to: Freshworks, HubSpot, and Sisense

Zoho Analytics allows you to easily analyze your business data and generate reports and dashboards. 

Its AI assistant, Zia, uses natural language processing (NLP) to help you explore data intuitively.

Key Features

• Zoho Analytics integrates seamlessly with 500+ data sources, allowing you to import or connect live to data from files, feeds, apps, databases, data lakes, and warehouses.
• The platform offers a visual data pipeline builder and AI-powered tools for enhancing data quality with 250+ transformations, making analysis-ready datasets easier to create and manage.
• Create interactive dashboards and reports using 50+ visualizations. Drag-and-drop functionality and immersive tools like drill-downs, filters, and tooltips make analysis intuitive.

Standout Feature

The standout feature of Zoho Analytics is Zia, the conversational AI assistant. Zia provides actionable insights through automated narratives, interactive widgets, and visual reports. 

Whether forecasting trends, spotting anomalies, or enabling what-if analysis, Zia simplifies complex data analytics into digestible insights.

Pricing

Zoho Analytics provides 5 tiers:

• Basic: £19/month (billed annually). Includes 2 users and 0.5 Million rows.
• Standard: £39/month (billed annually). Includes 5 users and 1 Million rows.
• Premium £92/month (billed annually). Includes 15 users and 5 Million rows.
• Enterprise: £369/month (billed annually). Includes 50 users and 50 Million rows.
• Custom: Tailored pricing for high-scale needs.

Pros and Cons

✅ It offers a user-friendly interface so that your team doesn’t have to go through extensive training.

✅ It offers insights on predictive trends to help you make strategic business decisions.

✅ You can seamlessly use this tool on mobile devices.

❌ The custom pricing may not be suitable if you’re a small business.

❌ It might take a considerable amount of time for you to grasp all the features.

10. Drift

Best for: Real-time customer engagement and conversational marketing through AI chatbots.

Similar to: Intercom, Tidio, and FreshChat.

Drift is an AI-powered conversational marketing platform designed to improve how businesses connect with customers online. 

It’s particularly useful for e-commerce and other industries that require personalized and real-time engagement. 

With Drift, you can use intelligent chatbots to interact with your customers, qualify leads, and even schedule meetings.

Key Features

• Drift identifies and prioritizes high-intent buying signals, enabling you to engage eager buyers at the right moment.
• With Drift Intel, you can enrich lead data instantly. It recognizes qualified leads without the need for traditional forms, offering a seamless experience with personalized messages.
• Create chat-centric landing pages to engage visitors and start meaningful conversations without relying on static forms.

Standout Feature

Drift’s Bionic Chatbots set it apart by delivering intelligent, personalized responses that adapt to visitor queries in real-time. 

Unlike traditional chat solutions, these chatbots require minimal upkeep while providing human-like interactions tailored to individual buyer journeys. 

They help you maintain on-brand, meaningful conversations, saving time and increasing efficiency.

Pricing

Drift offers 2 main packages designed for sales teams:

• Advanced: Custom pricing (contact sales). Focused on converting deals and winning customers. Includes:
  • Pipeline generation with automated workflows and analytics
  • Rep coaching with tailored insights and team development tools
  • Full customer lifecycle workflows
  • Conversation intelligence with call recording and transcription
  • Opportunity management from prospecting to conversion
• Premier: Custom pricing (contact sales). Focused on generating predictable revenue. Includes everything in Advanced, plus:
  • Forecasting & Revenue Management features
  • Automatic forecast roll-up
  • AI-driven next actions

Pros and Cons

✅ It increases your conversion rates through personalized interactions.

✅ Supports lead generation with tools like real-time notifications and chatbots.

✅ Highly customizable to align with your brand’s voice and style.

❌ The higher pricing plans may not be suitable for your small business.

❌ You can only access the advanced features on high-tiered plans.

Get Started with Team-GPT Today

AI in e-commerce helps simplify tasks, engage customers, and boost sales. With the right tools, you can focus on growing your business instead of getting stuck in day-to-day operations.

One such tool is Team-GPT, designed to enhance team collaboration and productivity. Whether you’re managing customer queries, creating content, or planning strategies, Team-GPT acts as your intelligent assistant, making teamwork more seamless and efficient.

Book a demo now and experience a more efficient way of working with Team-GPT. It’s simple, effective, and designed to help your e-commerce business succeed.